It's unclear just how big of a roll out KFC is planning for its VR training game, which could be a marketing stunt to generate publicity for KFC, considering that an advertising firm built the VR program. Perhaps unsurprisingly, a modern Colonel Sanders narrates the game, which forces players to learn how to fry chicken, and they don't get to leave the scary room they're in until they learn successfully.
The game was developed by the technology group of ad agency Wieden+Kennedy and is meant to be played on the Facebook-owned (fb) Oculus Rift virtual reality headset. They have to do this why being egged on by a seemingly possessed Colonel Sanders. Employees are locked inside a virtual escape room with Colonel Sanders and his 11 herbs and spices, only able to escape once they've mastered the five steps in creating the chain's Original Recipe chicken: inspecting, rinsing, breading, racking, and pressure frying.
According to PC Gamer, a release from Yum!
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"This game will teach you to make my Original recipe chicken... the hard way", he says before coughing up a storm.
If you're planning to apply for a job at KFC when the summer rolls to an end, you might experience something ever-so-slightly nightmarish as part of your training.
KFC is the coolest when it comes to their training program. Thanks to timelapse, the entire virtual reality horror show takes just 10 minutes compared to the 25 minutes that are typically required from start to service in the real world. "Now we have almost 19,000 trained cooks across the U.S., but they're still doing it by hand", said George Felix, KFC U.S. director of advertising.